At last week's Mobile Monday, which I attended, Anita Wilhelm (aka MobileGirl) presented a mobile-based game her startup is working on:

Caterpillar Mobile's current product is a cameraphone game called Zooke. Zooke allows its members to create challenges for all members or only members of an immediate social circle. You might be on a mission to find the best George Bush bumper sticker in Berkeley and have other game players rate your findings. It is a community-driven reality play experience that makes everyone's day a little more exciting with minimal effort.

I liked the idea of casual gaming, the idea that you can have an experience in short segments while you're going about your normal routine. I'm also interested that this represents a shift from highly time-intensive games. Well, she follows up that with a new post last week discussing Casual Gaming and thinking about an article of the same title by Tom Hume.

He captures the essence of an important shift from hard core gaming experiences to engaging play experiences perfectly! Allowing players to engage lightly in the experience throughout their daily lives is essential to creating something compelling and addictive to be used on a mobile device. Allowing players light weight games or frameworks that they can think about while on the move, but not have to interact with continually in the virtual world is essential. Giving them tools which allow them to explore and play at their will fits the affordances of the mobile device.

I remember the days of having hours and hours to play video games, but to be honest, it's a pretty distant memory. It's cool to see people working to bring games and playing back into the lives of otherwise distracted and busy peeps like me. It's also fun to watch a new medium like Mobile develop.

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Comments

I totally agree with you!

Posted by: Online Slots | Mar 3, 2005 3:55:24 PM

Casual game downloads are meant for people who don't have time to sit down and play a "harcore" game, ie World of Warcraft. Sometimes a person just needs a quick fix to get them away from a little stress in their day.

Posted by: Jane Garman | Jul 24, 2005 8:20:21 AM

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